Axia Hits the French Riviera

Axia Hits the French Riviera

17 July 2025

A Summer of Sophisticated Cocktails and Luxury Experiences

 

This July, Axia, the world’s first extra-dry Mastiha spirit, brought its inquisitive and authentic Mediterranean energy to the stunning French Riviera. In collaboration with two of the region’s most prestigious destinations - Circé in Cannes and Mada Lounge in Monaco - we hosted unforgettable luxury cocktail experiences that placed Axia at the forefront of premium mixology this summer.

 

Axia at Circé, Cannes

Known as one of the city’s most stylish nightlife venues, Circé Cannes is a hotspot for Cannes cocktail bar events that attract locals, travellers, and jet-set tastemakers. Against the golden Riviera backdrop, Axia introduced guests to a new way of drinking: fresh, bold French Riviera cocktails inspired by both tradition and modern innovation.

Our Global Brand Ambassador, Giannis Miliotis, crafted exclusive Axia serves that highlighted the spirit’s complex yet approachable profile. From zesty Mediterranean spritzes to elevated twists on summer classics, these cocktails showed how Axia perfectly balances sophistication and discovery - a natural fit for anyone searching for their next luxury summer drink.

 

Axia at Mada Lounge, Monaco

In Monaco, synonymous with glamour and prestige, Mada Lounge has become a favourite among cocktail and nightlife enthusiasts. Its sleek design and vibrant atmosphere made it the perfect stage for Axia’s activation in the Principality.

  

Guests enjoyed Monaco nightlife cocktails that blended Axia’s authentic Greek heritage with contemporary mixology trends. Designed for stylish, social settings with views of the glittering Mediterranean, each drink embodied the essence of the modern Mediterranean spirit - heritage-driven, versatile, and crafted for memorable experiences.

 

 

Redefining Mediterranean Spirit on the Riviera

 The French Riviera is famous for luxury summer drinks and vibrant hospitality, and by bringing Axia to this stage, we reaffirmed our position as a premium Mediterranean spirit built for a new generation of drinkers.

By partnering with luxury cocktail experiences in both Cannes and Monaco, we encouraged guests to go beyond the ordinary and discover a taste rooted in culture, craft, and curiosity. Axia’s Mastiha base harvested from the ancient trees of Chios offered a unique and authentic story that resonated in every glass.

 

Why Axia Belongs in Every Summer Cocktail Glass

Innovative Mediterranean spirit: Distilled from rare Mastiha resin, Axia offers a unique dimension to cocktail culture.

Perfect for French Riviera cocktails: Light, versatile, and refreshing—ideal for beach clubs, rooftop bars, and stylish seaside moments.

Premium mixology summer choice: Whether it’s a spritz in Cannes or a late-night creation in Monaco, Axia elevates every occasion.

Sophisticated and authentic: Quality-driven yet approachable, perfect for those who value craft without pretension.

 

Discover Axia Near You

Our activations at Circé and Mada Lounge were just the beginning. As we continue to build our presence across Europe’s most exciting cocktail scenes, Axia Mastiha spirit is becoming the go-to choice for those genuinely curious about new tastes, cultures, and experiences.

Raise a glass to discovery - because the next time you’re searching for luxury summer cocktails on the French Riviera, the answer is unmistakably Axia.

 

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